27 Euro 2008 matches in free Polsat

dodano: 2008-05-20 13:56 | aktualizacja: 2008-05-21 19:50
autor: Janusz Sulisz/Rafał Tomasiak | źródło: Przegląd Sportowy

According to Przegląd Sportowy, Polsat has mada a surprise announcement that almost all Euro 2008 matches should be available in free Polsat channel! Thus, the Polish fans will see live in free open Polsat 27 of 31 Euro 2008 matches.

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The fact that 27 matches of Euro 2008 are going to be available in SD quality on free Polsat television (open analogue terrestrial transmission) may seem somewhat surprising, but on the other hand, revenues from the ads can be enormous. It shouldn't cause any problems for Polsat Sport Extra (with its own ads) and especially a high definition channel - Polsat Sport HD. In addition, at the start of Euro 2008 a new information channel will be launched - Polsat News.

It looked like the live broadcasts will be available only in Polsat and Polsat Sport Extra. Thrusts between TVP and Polsat on transmission in an open channel put an emphasis on public television that it can not afford to buy part of the Euro 2008 rights from Polsat.

Generally, Cyfrowy Polsat distributors and owners of restaurants who wanted to earn some money may feel less satisfied because many fans can simply choose to stay at home and watch Euro 2008 matches.

Everyone who wants to watch Euro 2008 in HD still has to buy Samsung HD decoder offered by Cyfrowy Polsat or other HD receiver for such channels as: BBC HD (FTA at 28,2E), ORF1 HD (encoded on Astra 1 - 19,2E) or Eurosport HD (1-day delay).

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